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THE WISEST WAY TO MAKE MONEY ON THE INTERNET
Thanks to Dr Alex
Email marketing for newbies and professionalsEverything you need to know to make the killing with email marketing-- Picking the best topic --You want to make money with autoresponders, so you need a product. Most of the time, the product you’re selling is information: an e-book, print book, e-course, e-zine or newsletter, CD, or downloadable audio program.
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How to build your online empire |
You may want to consider such locations as forums, FAQs, websites, free reports, and free membership sites. You may find that the free information available at different locations throughout the Internet is on par or even better than information you could purchase. You will want to put everything you read into context. Is it current? Is it supported by other E-Books and experts? If not, you may want to think twice before you establish it as a principle in your mind. You will more than likely want to spend a minimum of 45 days developing this type of knowledgebase before you attempt to turn any digital products into cash. Instead, figure out what the language of the profession is, who the experts are, and how they are doing what you want to do. Only once you have done this should you consider moving on to the “action” phase, which consists of actually trying to sell your digital products. Whatever you do, remember that having the skill to sell digital products is a major asset. Don't take it lightly when you're educating yourself on this subject. If you have a weak knowledgebase, it will show in all of your selling efforts. Throughout the pages of this guide, I will show you some of the Internet’s time-tested ways on how to turn your digital products into cash!
1.2 Remember: There Are More Lousy Marketers than Lousy Products!If you've ever spent time reading popular forums, you've heard people complaining about how bad a product is or praising it for how excellent the information is – or how functional it is. This is especially true of marketing forums, where people almost always discuss the latest product launch in their particular field. It's not uncommon to see bipolar approaches to discussing new product launches, too. One approach will always focus on the negative parts of the product, lambasting it is a sham or as severely dysfunctional. The other approach will be a little more realistic and look at what was good and what could be improved upon. Often, you will see the negative comments coming from those who have had little to no success promoting the product – or who, they themselves, have had no real experience in successfully launching a product. In contrast, you will likely see the positive comments coming from those who have successfully promoted the product and earned; or those who knew marketing well enough that they could successfully promote the product if they decided to do so. There's a good reason for this: those who can successful promote products and earn money know that almost any product, no matter how mundane it is, can be promoted with a high degree of success. They also know that a product doesn't necessarily have to be radically different in order to provide information that the end-user needs the most. One prime example of this is McDonald's. Their food was really nothing new or different or better than their competitors – and yet they swiftly defeated everyone else in the market to achieve dominance. The difference was in how the business was positioned and marketed. In the hands of a bad marketer, it would have floundered; in the hands of a skillful marketer, it became one of the largest corporations in the world. So keep this caveat in mind next time you hear someone attacking the latest digital product release: there are more lousy marketers than there are lousy digital products! |
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Affiliate Marketing SecretsLittle-known strategies |
Some people are confused about what affiliate marketing actually is. For instance, many people who have products and offer affiliate programs for those products might say that they sell their product through affiliate marketing. What they mean is that they have affiliates who sell the product for them, but they are actually merchants or affiliate managers, in affiliate marketing terms. But basically, affiliate marketing is selling someone else’s products or services through various means, for various reasons – either to earn an income, to enhance a product, or even to sell an additional product. In fact, many people use low end affiliate products as lead ins, or entry level products, for higher end affiliate products – never actually creating or promoting a product or service of their own. Is money being made? You better believe there is! If you include all products and services that are sold through affiliates, affiliate marketing is essentially a billion dollar industry, even though it isn’t technically considered an industry in its own right. Many people don’t even consider it a career, but they are mistaken. Right now, at this very moment, there are thousands of affiliate marketers that you have never even heard of quietly promoting affiliate products and collecting huge commission checks every month. Why haven’t you heard of them? You haven’t heard of them because they are not in the Internet Marketing products market. They are in other ‘consumer’ niches, such as weight loss, healthcare, sports, gambling, education, financial products, etc. Now, if you have an active interest in those things, or any other conceivable thing, you have probably searched for information or products related to your interest on the Internet. If this is the case, you have most likely come into contact with an affiliate marketer, without even being aware of it. You may have even purchased a product through an affiliate marketer without ever knowing it. Even Google has an affiliate program. That’s what Google AdSense is all about. It’s an affiliate program, but it isn’t technically called that. EBay has an affiliate program, as does Microsoft. There is an affiliate program available for just about any product that you can imagine, but not all ‘brands’ have affiliate programs – which of course is their mistake. Affiliate marketing presents a win-win-win situation. The owner or maker of the product being sold is making money. The affiliate marketer is making money, and the customer is getting what they want or need. Everybody wins. Affiliate marketing has been around longer than you think it has as well. Many people think that affiliate marketing started sometime after the Internet came into existence. This is wrong. Amway, Avon, Mary Kay – all of these are essentially affiliate programs, but the people who were actually doing the affiliate marketing were called distributors or representatives – and they are still called distributors or representatives to this day. Affiliate marketing can even entail network marketing. Affiliate marketing is the act of selling a product for a commission. Network marketing also involves selling a product for a commission, but also focuses on bringing other resellers (or affiliate marketers, distributors or representatives) into the program as well. Sometimes, however, affiliate marketing also allows and encourages you to bring other affiliate marketers into the program. Again, affiliate marketing is different things to different people, but the goal is the same – to make money. Affiliate marketing offers you the opportunity and ability to make money without creating a product of your own. |
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The eBay guide to richesIntroduction to Internet Auctions
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Contents 1. Getting started with affiliate marketing 2. Residual income versus one-time commissions 3. Using your Ezine for affiliate promotion 4. Using blogging for affiliate promotion 5. Using pay-per-click (PPC) for affiliate promotion 6. Using teleseminars and webinars for affiliate promotion 7. Launching your own affiliate program - Part 1 Part 2 8. Pitfalls to avoid - Part 1 Part 2
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